Privacy Policy
Effective Date: January 4, 2025
Totally Rad Beauty ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and share your personal data when you interact with us, including when you visit our website https://www.totallyradbeauty.com. It also outlines your rights under the General Data Protection Regulation (GDPR) and the New Zealand Privacy Act 2020.
1. Information We Collect
We collect and process the following types of personal data:
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Contact Information: Name, email address, mobile number, address, and birthday.
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Payment Information: Payment details for processing transactions.
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Usage Data: Data about your interactions with our website (e.g., pages visited, time spent on the site) collected via Google Analytics.
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Marketing Preferences: Information provided when you opt-in to receive newsletters, promotions, or updates.
2. How We Use Your Data
We process your personal data for the following purposes:
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To fulfill orders or bookings and provide requested services.
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To send newsletters, updates, and promotional content with your consent.
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To analyze website usage through Google Analytics, helping us improve our services.
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To manage future social media and advertising campaigns.
Legal Bases for Processing (under GDPR):
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Consent: For email marketing and analytics tracking.
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Contractual Necessity: To process payments and fulfill service requests.
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Legitimate Interests: To improve our services and run targeted ad campaigns.
3. Google Analytics
We use Google Analytics to collect data on website performance and audience demographics, including interest-based tracking. Data collected by Google Analytics is anonymized and cannot be used to identify individual users.
For more information on how Google handles your data, visit Google’s Privacy Policy.
4. Email Marketing
We use Wix to send newsletters, updates, and promotions. You will only receive marketing emails if you have opted in. You can unsubscribe at any time by clicking the "unsubscribe" link in any email or contacting us directly.
5. Data Sharing
We may share your data in limited circumstances:
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Advertising Platforms: To create targeted social media ads.
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Payment Processors: To facilitate secure payments.
We do not sell your personal data to third parties.
6. Data Retention
We retain personal data for no longer than necessary to fulfill the purposes for which it was collected, unless a longer retention period is required by law. Typically, we retain data for 7 to 10 years.
7. Your Rights
Under GDPR and the NZ Privacy Act, you have the following rights:
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Access: Request a copy of the personal data we hold about you.
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Rectification: Request corrections to inaccurate or incomplete data.
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Erasure: Request deletion of your personal data, subject to legal obligations.
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Data Portability: Request a copy of your data in a portable format.
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Restrict Processing: Limit how your data is used in certain circumstances.
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Withdraw Consent: Revoke consent for marketing or analytics.
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Lodge a Complaint: File a complaint with the New Zealand Office of the Privacy Commissioner or your local GDPR supervisory authority if you're in the EU.
To exercise your rights, contact us at info@totallyradbeauty.com.
8. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to improve your browsing experience and collect analytics data. You can manage or disable cookies through your browser settings.
9. Data Security
We implement appropriate technical and organizational measures to safeguard your personal data against unauthorized access, loss, or misuse.
10. Updates to This Privacy Policy
We may update this policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on our website.
11. Contact Us
If you have questions or concerns about this Privacy Policy or your personal data, please contact us:
Totally Rad Beauty
Address: 81 Kedleston Drive, Avonhead, Christchurch, 8042
Email: info@totallyradbeauty.com
Phone: 0273238077
For more information on your privacy rights under New Zealand law, visit Privacy Commissioner NZ.